An employer should recognise that happy employees equal a more productive workforce. So why do so many companies fail to engage their staff?
A study from the University of Warwick reveals that happy and engaged staff are 12% more productive, while unhappy staff are 10% less productive. Meanwhile, low employee engagement is reportedly costing the UK £340bn per year.
What does a happy employee do? Transfers that attitude towards the employer’s customers. Simple. So, why do so many companies have such a high percentage of staff turnover due to employees being unhappy in their jobs? Why do some people feel they are just a number and not a person in their workplace? An employer can do so much to ensure their staff remain focused, happy and loyal to them.
According to this article, Employee engagement specialist Officevibe revealed only 13 per cent of staff worldwide feel engaged. The article explains how employers can engage their staff and the explains benefits of an away day. It may seem like a cliché but they work wonders for team bonding and morale. That is just one-way engagement can bring benefits.
Interactive technology – Here and now
Technology is a huge part of our lives, you cannot get away from it. Look at the hype behind the release of the latest iPhone for example! Shouldn’t employees be thinking to use technology to increase engagement?
- BT – Created environmental champions across the business that are promoting best practice techniques for staff to improve energy efficiency. Using the latest technology these champions are motivated through online hubs and forums that allow them to discuss energy saving at work. They even have a dedicated hub for energy savings at home.
- KFC – Begun using a VR training gamein which the new employee tries to escape a locked room by completing the restaurant’s five-step cooking process.
- Holovis – Offers a Near Miss Simulator that can recreate non-compliant and unsafe working conditions.
One area where engagement is lacking is through training and safety lectures. It is all too easy to rely on “Death by PowerPoint” or the same safety video recorded in 1973.
An employee will switch off straight away as it is nothing new. Your brain goes “blah, blah, blah, oh look nearly lunchtime”. Afterwards, an employee will feel as though nothing has been achieved, it has just been another tick box exercise. If an employer cannot be bothered to engage with their staff, why should they make the effort at work?
When it comes to Fire Safety training, the same applies. Bad acting in a badly made video. How can it be taken seriously when you have seen the video countless times?
The same applies when staff are asked if they want to be a Fire Marshall in the workplace. Hardly a show of hands. When it is pointed out the training involves going to the local fire station to be taught how to put out a small fire with an extinguisher, the hands shoot up. It is because it is interactive, it is interesting and memorable.
This is where Vigiles comes in. From surveys we have run the problem with Fire Safety training is that it is not memorable. It is not fun. We are developing a creative solution which will disrupt the Fire Safety training marketplace. An interactive, accessible mobile phone application. Watch this space for further information.